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Introducing Alokai Compass: An Agentic AI assistant that reimagines AI-powered commerce
October 1, 2025
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We are proud to announce the launch of Alokai Compass — an AI storefront agent that creates a truly adaptive commerce experience. Compass blends into the traditional user interface and adjusts it on the go to meet customer expectations.
Compass recommends the right products, compares options, and explains all the product details in plain language, making it easier and quicker for shoppers to find exactly what they are looking for.
Compass is not another chatbot. The tool focuses on measurable outcomes, lifting conversions, increasing average order value, and driving repeat purchases across B2C and B2B journeys.
It’s the first truly adaptive ecommerce storefront interface where no two user journeys are the same.

How does Alokai Compass work?
Built on an agentic architecture, Compass coordinates real‑time guidance through flash agents, keeps answers on‑brand with a persona system, and adapts to each storefront via a dynamic tool factory.
“We built Compass because users are starting to expect AI support everywhere, including commerce; and traditional chatbots don't meet this need. You need something that blends with the whole interface rather than a simple chat to build truly adaptive UI that meets meeting a modern user’s expectations. By combining flash agents for real‑time orchestration, a persona system for on‑brand guidance, and a dynamic tool factory that adapts to each storefront, Compass turns static flows into governed, production‑ready buying journeys”
Filip Rakowski, CTO at Alokai.
You can focus on setting the goals and leave it up to the assistant to orchestrate the journey with control and transparency.
The full functionality includes:
Agentic AI core: Flash agents orchestrate real‑time actions; persona system keeps guidance on brand; tool factory enables dynamic functions per storefront.
Ambient UI: Customize any part of the user journey, create elements of the user interface on the fly, or kick off the conversation depending on the context to maximize conversion.
Trust by design: Sovereignty, transparency, and controls keep merchants and consumers in charge of rules, compliance, and outcomes.
Intent‑first commerce: Compass orchestrates discovery, comparisons, spec explanations, upsells, and reorders from past orders, invoices, or CSVs based on the pre-defined goals you specify.
Multi-channel guidance: Context‑aware assistance reduces abandonment and improves satisfaction on any device.
It's time to reimagine ecommerce
Meet Compass
Early impact
Early pilots show Compass consistently helping buyers reach confident decisions faster, while merchants report improved conversion quality, larger baskets, and more repeat purchasing across both B2C and B2B journeys.
“At Alokai, our mission is to help customers grow their revenue by staying ahead of changing buying behaviors. With AI reshaping how people shop online, we see a future where static, one-size-fits-all interfaces become a thing of the past. Alokai Compass marks the beginning of a new era in adaptive commerce. Instead of relying on traditional, rigid interfaces, businesses can use AI-driven, hyper-personalized experiences that adapt to each shopper in real time. As a result we hope to see higher conversion rates, more sales, and greater revenue from our customers.”
Patrick Friday, CEO at Alokai.
Alokai Compass is available globally as part of the Alokai platform starting October 1st, 2025.
Media contact
Cesare Rinaldi, VP Global Marketing at Alokai
Amelie Marion, Product Marketing Manager at Alokai
news@alokai.com
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